Cookie policy

Cookie Policy

Courtesy translation: in case of any discrepancy, the Spanish version prevails. Last updated: 07/06/2026

In this Budget Ecuador Cookie Policy, we explain how we use cookies and similar technologies to improve users’ browsing experience, enable the operation of the website budget.com.ec, analyze the use of our digital channels, protect the security of the site and optimize our services.

This Cookie Policy is part of our legal pages and should be read together with the Privacy Policy and the Terms and Conditions of Budget Ecuador.

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1. Website owner

The website budget.com.ec is operated by:

FINAMERICA S.A. (AVIS | Budget Ecuador)
RUC (tax ID): 0990652570001
Address: Av. La Coruña N28-14 y Manuel Iturrey, Quito – Ecuador
Email: reservas@avisbudget.com.ec
Phone: +593 98 816 9184
Website: budget.com.ec

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2. What are cookies?

Cookies are small text files stored in the user’s browser or device when they visit a website.

They allow the site to remember certain information about the visit, such as browsing preferences, technical settings, pages visited, time spent, language, device used or interactions made.

In addition to cookies, our site may use similar technologies such as pixels, tags, scripts, identifiers, local storage, analytics tools, forms, maps, plugins, chat widgets or integrations with external platforms.

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3. What do we use cookies for?

Budget Ecuador may use cookies and similar technologies for the following purposes:

• Enabling the proper technical operation of the website.

• Remembering basic user preferences.

• Improving the browsing experience.

• Analyzing traffic and user behavior on the site.

• Measuring the performance of pages, forms, buttons, campaigns and content.

• Detecting technical errors, security problems or misuse.

• Optimizing the structure, content and performance of the website.

• Enabling integration with external tools, such as analytics, maps, forms, social networks, WhatsApp, plugins or booking platforms.

• Improving our communication, digital marketing and customer service activities, where applicable.

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4. Types of cookies we may use

Our website may use the following categories of cookies:

4.1. Necessary or technical cookies

These cookies are essential for the website to work properly. They enable basic functions such as navigation, page loading, security, forms, technical compatibility and site administration.

These cookies do not usually require prior consent, as they are necessary to provide the service requested by the user.

4.2. Preference cookies

They allow certain user settings or preferences to be remembered, such as language, region, display options or browsing preferences.

Their purpose is to improve the user experience on future visits.

4.3. Analytics or measurement cookies

They help us understand how users interact with the website, which pages they visit, how long they stay, where they come from and which content generates the most interest.

These cookies may be used through tools such as Google Analytics, Google Search Console, Rank Math or other digital measurement and optimization solutions.

The information obtained is used to improve the performance, content, usability and search ranking of the website.

4.4. Marketing or advertising cookies

These cookies may be used to measure digital campaigns, analyze conversions, build audiences, show relevant ads or improve advertising activities.

They may be installed by Budget Ecuador or by authorized third parties, such as advertising platforms, social networks or remarketing tools.

These cookies will be used in accordance with applicable regulations and, where applicable, on the basis of the user’s consent.

4.5. Third-party cookies

Some cookies may be installed by external services integrated into our website, such as maps, videos, social networks, analytics tools, forms, plugins, WhatsApp, payment gateways, booking engines or technology platforms.

These third parties may process information in accordance with their own privacy and cookie policies. We recommend reviewing the policies of each external provider.

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5. First-party and third-party cookies

Cookies can be classified according to who manages them:

First-party cookies: are managed directly by Budget Ecuador or by the domain budget.com.ec.

Third-party cookies: are managed by external providers of technology, analytics, advertising, security, communication or digital integration services.

Budget Ecuador will seek to use reliable providers and apply reasonable security, confidentiality and data protection measures.

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6. Data that may be collected through cookies

Depending on the type of cookie or technology used, information such as the following may be collected:

• IP address.

• Browser type.

• Operating system.

• Device type.

• Date and time of visit.

• Pages viewed.

• Time spent.

• Traffic source or referring site.

• Interactions with forms, buttons or links.

• Browsing preferences.

• Technical or advertising identifiers.

Where this information makes it possible to identify a person directly or indirectly, it will be treated as personal data in accordance with the Privacy Policy of Budget Ecuador and applicable regulations.

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7. Managing and disabling cookies

Users can set their browser to accept, reject, block or delete cookies.

How cookies are managed depends on the browser used. These options are usually found in the browser’s privacy, security or settings section.

Users can change their preferences at any time. However, if certain cookies are blocked or deleted, some features of the website may not work properly.

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8. Consent to the use of cookies

Where applicable, Budget Ecuador may request the user’s consent for the use of non-essential cookies, especially those related to advanced analytics, advertising, remarketing or similar technologies.

Users may accept, reject or configure their preferences using the options available on the website or in their browser.

Cookies strictly necessary for the operation of the site may operate without prior consent, to the extent that they are essential to provide the service requested.

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9. Use of analytics and SEO tools

Budget Ecuador may use analytics, measurement and SEO optimization tools to understand the website’s performance, improve its search engine ranking, detect errors, analyze traffic and optimize the user experience.

These tools may collect technical and statistical information about browsing, such as pages visited, searches, clicks, impressions, device, approximate location, traffic source and usage behavior.

The information obtained will be used to improve the website, its content, structure, security, campaigns and digital services.

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10. Relationship with the Privacy Policy

The use of cookies and similar technologies may involve the processing of personal data.

To learn how Budget Ecuador collects, uses, retains, protects and processes users’ personal data, we recommend reading our Privacy Policy, available at budget.com.ec.

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11. Relationship with the Terms and Conditions

Use of the website budget.com.ec, its forms, links, content, digital tools and communication channels is also governed by the Terms and Conditions published by Budget Ecuador.

Users should review these conditions to learn the general rules for using the website and its digital services.

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12. Inquiries and customer service

If users have questions about this Cookie Policy, the use of similar technologies or the processing of personal data, they can contact Budget Ecuador through the official channels.

You can also review the Customer Service and Complaints page to learn about the channels available for inquiries, requests or complaints related to our services.

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13. Updates to this Policy

Budget Ecuador may update this Cookie Policy when there are legal, technical, operational, commercial or technology provider changes.

The current version will be available at budget.com.ec and will show the date of the last update.

We recommend reviewing this page periodically.

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14. Contact

For inquiries related to this Cookie Policy or the processing of personal data, you can contact Budget Ecuador through:

Email: reservas@avisbudget.com.ec
Phone: +593 98 816 9184
Address: Av. La Coruña N28-14 y Manuel Iturrey, Quito – Ecuador
Website: budget.com.ec